Out of the Box returns in October with more round tables and great experts

Santalucía Impulsa, the Santalucía Group's Open Innovation and Entrepreneurship ecosystem, celebrated on March 24 and 25 its 5th anniversary. To commemorate it, it brought together during the two days a selection of the best professionals in the sector to discuss the The present and the future of innovation in a total of nine round tables.Out of the Box stems from the desire to share all this knowledge with the general public. To this end, these round tables are distributed in different episodes, full of reflections on current trends That surround us hand in hand with external and internal experts. So far, the papers that took place during the morning of Thursday, March 24, have been published, all of them focusing on Innovation in the present. Each of the professionals who participated shared testimonies of great value and that, without a doubt, you cannot miss. Below, we summarize all the episodes published so far.

We talk to experts I. Where do IDEAS come from?

The ability to to generate ideas or to give a lot of solutions faced with a problem that is posed to us, it often seems like a privilege reserved for the most creative minds. But is the generation of ideas only reserved for those people we consider imaginative people, or is it rather an innate capacity that we all possess? How does creative thinking work and how are great ideas generated? In this paper we will shed light on these questions and how our creative mind works. To answer all these questions, we have the help of the Director of Corporate Innovation of Santalucía, Ángel Uzquiza, as moderator, Carolina Rodriguez, Strategic Designer Lead and Co-founder of Spinoff, Daniel Medina, Director of Strategy Opinno and Pilar Roch, CEO at ideas4all.

| Watch episode 1 of Out of the Box here

We spoke to experts II. Innovation and new forms of distribution in insurance

We live in a constantly changing world And what is influencing all sectors, even those that, historically, are more traditional. And, in this regard, the insurance sector is no exception. In fact, insurers have been forced to accelerate their digitalization processes even more as a result of the pandemic. As a result, the sector is strongly betting on omnichannel distribution, promoting channels such as telephone or internet, as well as creating new formulas for delivering insurance products to the customer. The experts who participate in this chapter allow us to better understand the current functioning of the sector. With the help of the Director of Digital, Direct and Alliances Business of Santalucía, Javier Campos, as moderator, participate Alexander Paruschke, Managing Partner at Apcore, Toni Salom Quetglas, Director of Development at Vecdis and Luis Oliveira, Country Manager of Insurtech YOLO.

| Watch episode 2 of Out of the Box here

We spoke to experts III. Innovation and Customer Experience

Different industries, regulations and environments are changing, as is the Technology is evolving at a frantic pace. However, the figure that is most triggering the need for innovation is none other than that of the customer himself. Based on this premise, today more than ever, it is necessary to create unique customer experiences that meet their expectations, putting the customer at the center of everything and thus promoting strong customer loyalty. The third episode is moderated by Javier Casado, Director of Customers, Product Design and Advanced Analytics in Santalucía, and they participate in it Antonio Fontanini, Customer Experience and Board Member at Opinno, Jordi Griful, Co-Founder and CEO of Quantion and Emmanuel Djengue, Director of Innovation at RGAX EMEA.

| Watch episode 3 of Out of the Box here

We spoke to experts IV. Innovation and Entrepreneurship

It is often said that Entrepreneurship is something inherent to human beings And to his motivation to want to change the world or do something that no one has ever dared to do before. It is also said that an entrepreneur, in part, is born but that above all one is done and that the key to entrepreneurship is to have the capacity to generate innovative ideas and make them a reality. We will see what the current entrepreneurial landscape is, what are the qualities that entrepreneurs have or how we can increase the chances of success of an entrepreneurial project. In the last episode of the season, he participates as moderator Ángel Uzquiza, Director of Corporate Innovation of Santalucía, Izanami Martínez, Founder of Soulgate, Paco Abad, Founder and Director of Business and Society and José Torrego, CEO of El Referente and Partner Aluxion.

| Watch episode 4 of Out of the Box here

We'll be back with more episodes in October!